Complete Story
01/30/2025
The Sustainability Corner
Tourism for Tomorrow: Insights & Inspiration with Amy Wald
Shaping Ohio’s Future: How Sustainable Tourism Can Elevate Your Hotel, Business & Bottom Line – Last Chance to Register!
For the first time ever, The Ohio State University’s Environmental Professionals Network (EPN) is putting tourism at the center of the conversation—and you won’t want to miss it! Join global experts and industry pioneers as they share how they’re using travel and tourism as a catalyst for environmental and economic transformation in their communities.
Click here for more details and to explore the full agenda.
Check Out The New Episode Of The Sustainable Hospitality Podcast!
In this episode, we dive deep into the transformative journey of Best Western Hotels (BWH) with the incredible Amy Hulbert, Vice President of Boutique and Upscale Brands for Best Western Hotels. Discover how this iconic hospitality brand has split into three distinct brands to lead the charge in reshaping the industry and how sustainability lies at the heart of its mission.
Key Takeaways:
- Best Western Hotels - How the brand split into 3 brands to try and push the hospitality industry forward.
- The Sustainability Certification - Europe is leading in sustainability, so why isn’t the USA following? How can a sustainability certification push a hotel forward?
- The Local Connection - Best Western encourages their hotels to be pillars in their local communities.
- Retention and Satisfaction - People seek out sustainable places to stay, and sustainable hotels that keep their staff happy and satisfied tend to see an increase in patrons.
- Green Key Global and Synergy - By hotels, for hotels. BWH is trying to find people aligned with their goals and the industry by getting ahead of the market.\
- Going Green - The steps to becoming Green Key certified. From small Keurig cups to meals.
- The Future - All BW Hotels will be certified by 2026. Food and beverages are seeing massive sustainable overhauls, and teams are being contacted directly to find affordable solutions.
We Want Your Feedback!
Help Us Shape the Future of Sustainable Hospitality in Ohio as a valued member of the Ohio Hotel and Lodging Association, your input is crucial. We're exploring new resources to support sustainable practices in our industry. What eco-friendly solutions would benefit your business most? Share your thoughts and help us build a greener future for Ohio's hospitality sector."